The world leader in tires does not come from the automotive sector
The tire industry is often perceived as being exclusive to automobile manufacturers. However, an unexpected player is emerging as the undisputed leader. Although Michelin, Bridgestone, and Goodyear are household names in the industry, they are not the ones dominating the market by volume. At the heart of this revolution, a toy manufacturer has taken center … The world leader in tires does not come from the automotive sector